Rohwedder reflected on his invention in the June 1930 issue of the Atlanta-based bakery trade journal, New South Baker: 'I have seen enough bakers benefit in a big way from Sliced Bread to know that the same results can be obtained by any baker anywhere if he goes about the matter correctly. By the following year, the Continental Baking Company was selling sliced bread under the Wonder Bread label. The public loved the convenience of sliced bread and, by 1929, Rohwedder's Mac-Roh Company was feverishly meeting the demand for bread-slicing machines. This is Rohwedder's second automatic bread-slicer, the first having fallen apart after about six months of heavy use at Bench's Bakery, in Chillicothe, Missouri.

It was used to slice loaves of fresh bakery bread at Korn's Bakery, in Rohwedder's home town of Davenport, Iowa, beginning in late 1928. Object Details Micro Machine Company Description This commercial bread-slicing machine was designed and manufactured in 1928 by Otto Frederick Rohwedder (1880-1960). Eliot Elisofon Photographic Archives, African Art.

Bread slicer machine for bakery